Enter the Bassitone

Howdy! Thanks for checking out my portfolio! If you like what you see, I'd love to hear from ya.

My Résumé

We're all busy, I get that. I am a professional specializing in organic and paid search, as well as web analytics. Want to learn more?

Download my resume!

My Work

I dabble in many areas of online marketing. Here are some highlights.

See the highlights!

My Thoughts

Writing is a hobby of mine. Why not read my mind...

Read my Blog!

My Résumé

We're all busy, I get that. I am a professional specializing in organic and paid search, as well as web analytics. Want to learn more?

Download my resume!

My Work

I dabble in many areas of online marketing. Here are some highlights.

See the highlights!

My Thoughts

Writing is a hobby of mine. Why not read my mind...

Read my Blog!

About Me

I am a St. Louis, MO-based recent grad with a passion for digital marketing, particularly SEO, PPC, and Web Analytics. I am also a technologist, singer, and football fan. Interested?

Learn more

Give me the Breakdown!

Below, you can explore my work in greater detail. My thoughts on search engine optimization, pay-per-click advertising, web analytics, and more things that don't quite fit on a traditional resume! There's a reason I think of myself as an "SEO Detective". Explore the below sections to learn why!
Pandas, Penguins, and Hummingbirds, oh my! Click-through rates and quality scores - what do they all mean? Search Engine Optimization (SEO) and paid SEM are areas that can have a high impact, but can be easily misunderstood. I can help with that.
Where's all that traffic coming from? How are folks navigating our site? What are they all interested in? These questions and more are easy to discover with the help of big data. Interpreting that data? That's where I come in.
I am about more than digital marketing. Here is an overview of other things I am up to!

Charles Herrera

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